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WARNER BROS | WHY SO SERIOUS? | 2009

The 15 Months When Gotham City Became Real / WARNER BROS "WHY SO SERIOUS?"

This is the story of a movie promotion that turned into a city-wide game lasting 15 months. From 2007 to 2008, fans around the world became "residents of Gotham City," solving puzzles, making phone calls, and picking up cakes.