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GUINNESS | BLACK POT | 1976

Slowly Putting Away the Black / GUINNESS "BLACK POT"

This Guinness ad won the Grand Prix at Cannes in 1976. It seems to pair two quiet moments: a player sinking the black ball in snooker, and someone slowly drinking down a Guinness. "Slowly putting away the black" — both are about putting away something black, and neither should be rushed.