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ABSOLUT VODKA | ABSOLUT MACHINES | 2008

Can machines be creative? They answered with a robot orchestra / ABSOLUT VODKA "ABSOLUT MACHINES"

In 2008, robot orchestras showed up in Stockholm and New York. Someone, somewhere in the world, would send a short melody over the web, and the machines would "interpret" it on the spot, turning it into a three-minute song. It was a wonderfully romantic experiment cooked up by Absolut.