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A voice for those who can't speak / KOREAN NATIONAL POLICE AGENCY "Knock Knock"
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KOREAN NATIONAL POLICE AGENCY | Knock Knock | 2023

A voice for those who can't speak / KOREAN NATIONAL POLICE AGENCY "Knock Knock"

Inspired by Morse code, this emergency reporting system lets people ask for help without saying a word. Just tap the screen, and the police know where you are. It's the first change to Korea's emergency reporting system in 65 years — the sound of a knock.

Bikes can turn the way planes land / HAMMERHEAD "HAMMERHEAD ONE"
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HAMMERHEAD NAVIGATION | HAMMERHEAD ONE | 2015

Bikes can turn the way planes land / HAMMERHEAD "HAMMERHEAD ONE"

A "T" shape sitting on your handlebars. This device, named after a shark, handles bike navigation using nothing but light. No phone, no map, no headphones needed. LEDs blinking at the edge of your vision tell you "turn right soon" or "keep going straight." It's so simple that it actually feels brand new.

Breath Became the Game Controller / RESPIRATORY APP "Alvio"
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RESPIRATORY APP | Alvio | 2014

Breath Became the Game Controller / RESPIRATORY APP "Alvio"

Kids with asthma hate breathing exercises. But what if your breath itself became the controller for a game? Alvio made a game where a pufferfish swims just by you breathing in and out.

Shopping Starts "After Closing Time" / Adidas "WINDOW SHOPPING"
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ADIDAS | WINDOW SHOPPING | 2013

Shopping Starts "After Closing Time" / Adidas "WINDOW SHOPPING"

11pm, an empty street. A blue sneaker in the shop window catches your eye. But the store's closed—normally that's the end of the story. Adidas made it so you could shop just by touching that window.

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