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7 articles
HERALBONY | HERALBONY Art Prize | 2025
A venture company from Iwate won Gold at Cannes Lions, in the "Glass: The Lion for Change" category. This is the story of HERALBONY, a company that has treated art by artists with intellectual disabilities not as charity, but as business.
CHEETOS | CHEETOS MUSEUM | 2017
Finding oddly-shaped Cheetos inside the bag, then putting them on display in a museum. This ridiculous idea led to the best sales week in the brand's history.
LEGACY BERLIN | ART BEATS HATE | 2017
"ART BEATS HATE." The title of a film made by a graffiti shop in Berlin says it all. Art beats hate. That's the whole story.
LEICA | 100 | 2015
100 years ago, Leica took photography "out of the studio." This 2-minute film tells that story through the recreation of 35 iconic photographs. The seamless transitions, the flawless execution, and that provocative narration. The first time I saw it, I forgot to breathe.
BERGEN INTERNATIONAL FESTIVAL BRAND CAMPAIGN | Brand Campaign | 2014
A festival logo built out of "music". And it went on to win the Grand Prix at Cannes. This is the story of Norway's Bergen International Festival, from 2014.
COSMOPOLITAN OF LAS VEGAS | Hotel Digital Experience | 2011
In a Las Vegas hotel lobby stand eight LED columns running floor to ceiling. What plays on them isn't ads, it's art. This is the project that won the Grand Prix in the Design category at the 2011 Cannes Lions.
ABSOLUT VODKA | ABSOLUT MACHINES | 2008
In 2008, robot orchestras showed up in Stockholm and New York. Someone, somewhere in the world, would send a short melody over the web, and the machines would "interpret" it on the spot, turning it into a three-minute song. It was a wonderfully romantic experiment cooked up by Absolut.