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BEATS BY DRE | You Love Me | 2020
You Love Our Culture, But Do You Love Us? / BEATS BY DRE "You Love Me"
"You love Black culture. But do you love us?" In November 2020, Beats asked that question in a two-minute film.
Subject
race
4 articles
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P&G | THE TALK | 2018
The World Has Changed, But This One Conversation Hasn't / P&G "THE TALK"
What comes to mind when you hear "the talk"? Most people think of the conversation about sex. But for Black parents in America, it meant something else entirely: the conversation where you teach your child the reality of racism. From that one gap in meaning came a film that won the Grand Prix at Cannes.
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BEYONCE | FORMATION | 2016
When a Mainstream Pop Star Speaks About Race / BEYONCE "FORMATION"
On 2/6/2016, the night before the Super Bowl, a five-minute video dropped on the world without warning, opening with Beyoncé sitting on top of a New Orleans police car sinking in floodwater. With no corporate brand attached to it at all, this piece became the first-ever Cannes Grand Prix winner in the music category.
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PETRONAS | TAN HONG MING IN LOVE | 2008
The Filming Had Ended, But the Camera Kept Rolling / PETRONAS "TAN HONG MING IN LOVE"
A seven-year-old boy who wasn't even supposed to be the subject of the shoot ended up winning Malaysia's first-ever Gold Lion at Cannes. No script, none at all.