Subject
7 articles
TIDE | Collateral Stain Stories | 2025
To prove it had the strongest detergent around, Tide went looking for the toughest stains out there—and ended up at Marvel. But instead of targeting the heroes, they went after the people in the background who get messed up right alongside them.
DU | TOO DEPRESSING (Cinema Tuesdays) | 2014
Watching a movie alone, in a theater, and it's a hopeless tragedy on top of that. Is there a crueler punishment? The first time I saw this ad from du, I laughed so hard I cried. I couldn't believe something this dark actually got approved.
キリン のどごし〈生〉 | 夢のドリーム4 カンフー篇 | 2013
This is the best one. The one at the top of the list I look at whenever work gets so rough I think I can't go on. Mr. Ishida, his junior, Shoko Nakagawa, Jackie Chan, the production team, and above all the client who greenlit this whole thing—everyone involved here is the best.
CANAL+ | THE BEAR | 2012
A bearskin rug lying on a living room floor becomes a Hollywood film director. It sounds ridiculous written out like that, but this became the most awarded ad in Gunn Report history in 2012.
WARNER BROS | WHY SO SERIOUS? | 2009
This is the story of a movie promotion that turned into a city-wide game lasting 15 months. From 2007 to 2008, fans around the world became "residents of Gotham City," solving puzzles, making phone calls, and picking up cakes.
THE TIMES OF INDIA | A Day in the Life of Chennai | 2009
A life-size cardboard cutout is born in the morning and dead by night. In just 90 seconds, you see the true face of the city of Chennai — no wonder it won India's first Film Gold Lion at Cannes.
HOLLYWOOD VIDEO | DON | 1999
That movie-trailer voice crawls out from under the counter at a video rental store. One ad from Hollywood Video, 1999.