Koukoku-kun🐻‍❄️— one great ad from around the world, every day
FeaturesArticles日本語

Subject

men

2 articles

The Terrifyingly Sharp Copy: "Sorry for Being a Man" / GEORGIA "Sorry for Being a Man"
▶

ジョージア | 男ですいません | 2015

The Terrifyingly Sharp Copy: "Sorry for Being a Man" / GEORGIA "Sorry for Being a Man"

"Sorry for being a man." The moment I saw this line, I let out a groan. This copy is just too perfect. You can't quite say "Being a man is the best!"—but you also kind of think "I'm glad I was born a man." This line wraps up that subtle, conflicted feeling of modern Japanese men in a relaxed, self-deprecating way.

Why Bowling? / AXE "BOWLING"
▶

AXE | BOWLING | 2011

Why Bowling? / AXE "BOWLING"

In 2011, an ad arrived from Argentina for AXE. The title: "BOWLING." That simplicity is what drew me in.

© Koukoku-kunFeaturesAll articles日本語サイト