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2 articles
NOTPLA | Making Packaging Disappear | 2020
"Notpla" is short for "not plastic." That alone tells you what they're trying to do. It's edible packaging made from seaweed. And the brand itself won the Grand Prix in the Design category at Cannes.
ROHM UND HAAS CHEMISCHE FABRIK | King Acrylius (253,000 Hours) | 1965
1965. A transparent sheet of acrylic became an animated king and took home the Grand Prix at the Cannes Film Festival — a first for Germany. The idea of handing a material's own qualities — transparency, durability, workability — to a character and building the whole ad around it still feels completely alive with 60s energy, practically spilling off the screen.