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CERVEZA SALTA | TOOTH IMPLANT | 2015

This Is a Condom Ad / CERVEZA SALTA "TOOTH IMPLANT"

A rugby player loses a tooth during a match. It happens all the time. But this campaign actually implanted a 'tooth that doubles as a bottle opener' in place of the lost one. The surgery, the bottle-opening scene—it's all real. This project won a Titanium Lion at Cannes Lions 2015.