▶

BARCLAYS BANK | Put Una Money For There | 1956

In 1956, Britain Bet on Calypso / Barclays Bank "Put Una Money For There"

This is the first British ad to win the Grand Prix at Cannes, back in 1956. It's called "Put Una Money For There." It's a three-minute animated ad built around a calypso sung in pidgin English (simplified English), urging West African farmers to "put the money from your harvest into Barclays Bank." Ba-ba-ba-boom. That tune is impossible to shake, and when you remember this was 1956, it's pretty wild.