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3 articles
Apple | Shot on iPhone | 2025
"Shot on iPhone" started out as a camera ad for the iPhone 6s and has now run for 10 years, winning the Grand Prix at Cannes Lions in 2025. It's a textbook example of a long-running brand campaign.
GOOGLE | Timelapse in Google Earth | 2020
Gathering 24 million satellite photos, this project let anyone, for free, fast-forward through how the Earth has changed from 1984 to 2020. Just type in a place name in the search bar, and you can watch your own hometown transform over 37 years.
COCA COLA | A Rainbow for the Rainbow Nation | 2014
In 2014, South Africa marked 20 years since the end of apartheid. Coca-Cola made a rainbow. Not as a figure of speech — they made an actual rainbow appear in the sky over Johannesburg.