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DIESEL | 5 AM MONO VILLAGE | 1997

Another Jeans Ad That Won the Grand Prix / DIESEL "5 AM MONO VILLAGE"

In 1997, DIESEL actually won the Grand Prix at Cannes with two separate ads — one was "Little Rock," and the other was this one. Both were made by the Swedish agency Paradiset DDB, and the same brand winning two Grand Prix in the same year is almost unheard of.