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LEGO | EVERYONE WANTS A PIECE | 2026

The Real Ronaldo and Messi Got Devoured by AI Memes / LEGO "EVERYONE WANTS A PIECE"

Ronaldo and Messi sharing the same screen is already a big deal on its own. But the real stars of this campaign weren't the players themselves — they were AI editors all over the world.

Wearing out an already worn-out song, one more time / adidas Originals "Original is Never Finished"

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ADIDAS ORIGINALS | ORIGINAL IS NEVER FINISHED | 2017

Wearing out an already worn-out song, one more time / adidas Originals "Original is Never Finished"

What does "original" even mean? To answer that question, adidas remixed one of the most overused songs in history, Frank Sinatra's "My Way." The whole idea is ridiculous, and that's exactly why I love it.