CG — Method | Koukoku-kun

Method

CG

7 articles

森ビル | DESIGNING TOKYO | 2022

Traveling 58 years in two minutes, from 1956 to 2014 / Mori Building "DESIGNING TOKYO"

In two minutes and five seconds, it travels back through 58 years. From Nishi-Shimbashi in 1956 to Toranomon Hills in 2014, six Mori Building projects are stitched together as if in a single continuous shot. Sayoko Yamaguchi, Ryuichi Sakamoto, Takashi Murakami all drift onto the screen looking just as they did at the time. At some point you stop caring whether it's CG or real footage.

An Ostrich! / JR East "JR SKISKI" Triple Jump

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JR東日本 | JR SKISKI | 2016

An Ostrich! / JR East "JR SKISKI" Triple Jump

An ostrich! An ostrich is skiing! Set to upbeat music, it tears down the slopes with turns, jumps, and Cossack moves—impossible tricks that had me completely glued to the screen.

A Quiet Night of Longing Over a Trampoline / John Lewis "Buster The Boxer"

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John Lewis | Buster The Boxer | 2016

A Quiet Night of Longing Over a Trampoline / John Lewis "Buster The Boxer"

John Lewis's annual Christmas ad is a tradition by now. The star of 2016 is a dog named Buster. He wants, more than anything, the trampoline hidden in the garden—but it's actually a present for a little girl named Bridget. Night after night, wild animals sneak out to bounce on it, and Buster just watches. On Christmas morning, it's Buster who bolts outside before the girl even gets there.

A bearskin rug became a movie director / CANAL+ "THE BEAR"

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CANAL+ | THE BEAR | 2012

A bearskin rug became a movie director / CANAL+ "THE BEAR"

A bearskin rug lying on a living room floor becomes a Hollywood film director. It sounds ridiculous written out like that, but this became the most awarded ad in Gunn Report history in 2012.

Beauty and strength are drawn to each other / OFFF Festival "2010 OPEN TITLES"

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OFFF INTERNATIONAL FESTIVAL | 2010 OPEN TITLES | 2011

Beauty and strength are drawn to each other / OFFF Festival "2010 OPEN TITLES"

Fragments of living creatures mix together, and new species are born. In a strange space that's neither underwater nor airborne, mechanical elements and organic textures intertwine as the names of 45 speakers rise into view. It's an unforgettable piece of film that marked the debut of The Mill NY's design department.

What's the Longest You've Ever Waited? Guinness Said 500 Million Years / Guinness "noitulovE"

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GUINNESS UDV | noitulovE | 2006

What's the Longest You've Ever Waited? Guinness Said 500 Million Years / Guinness "noitulovE"

500 million years, rewound in 50 seconds. Three men have their first pint of Guinness in a pub. From there, we trace evolution backward.

A Stick Figure Outdoes a Superstar / NIKE "STICKMAN"

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NIKE | STICKMAN | 2003

A Stick Figure Outdoes a Superstar / NIKE "STICKMAN"

In 2003, a black stick figure stepped onto the pitch alongside Ronaldinho and started kicking a ball around. But it didn't stop there. It swallowed the ball whole, ripped off its own leg, and used it to take a shot. One wildly illegal-feeling move.