Subject
3 articles
TINDER | SWIPE NIGHT | 2020
Three hours left until the end of the world. Open Tinder, and a first-person end-of-days drama begins. You're forced to swipe a choice within seven seconds, and that choice changes not just the story, but who you match with.
SK-II | Your Statement. Your Bottle. / Change Destiny Limited Edition | 2017
I couldn't tear my eyes away from this commercial of Haruka Ayase sprinting at full speed through a park in a hoodie and leggings. In one shot, it blew away SK-II's image as a brand for wealthy, beauty-obsessed older women.
SUUMO | ココロの声ストーリー | 2016
At the big turning points in life, a crowd of different selves inside you pop up and start arguing with each other. This SUUMO piece makes those inner voices visible.