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3 articles
エフエム群馬 | 思い出話キヌヨさん | 2022
The moment I saw the title "Reminiscing with Kinuyo," I felt something nostalgic and warm. How did a local radio station turn "reminiscing" into an ad? Winning the GRAND PRIX means something must have really clicked.
マクドナルド | 家族といっしょに。「僕がここにいる理由」 | 2021
7/20/1971. The day Japan's first McDonald's opened in Ginza. In 2021, it turned 50. This commercial wraps up those 50 years into a single story. Miyako Miyazaki plays two roles: "a junior high school girl on a date at McDonald's 50 years ago" and "the same woman today, eating a Big Mac with her grandchild." A 62-year-old playing a junior high schooler. Just that alone is enough to make you tear up.
Canon | A picture of you | 2016
In an age when a "photo" isn't really about capturing "truth" anymore, this film grew out of the question: how should Canon redefine its value?