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Levi's | COLORS & Tight Fit Jeans | 2017
30 Seconds You Can't Stop Watching / Levi's "COLORS & Tight Fit Jeans"
It's only 30 seconds, but somehow you can't look away. Jennifer Love Hewitt dances in Levi's commercial, made exclusively for Japan.
Year
1999
10 articles
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HOLLYWOOD VIDEO | DON | 1999
That Voice Came Out From Under the Video Store Counter / HOLLYWOOD VIDEO "DON"
That movie-trailer voice crawls out from under the counter at a video rental store. One ad from Hollywood Video, 1999.
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TOYOTA | BUGGER | 1999
A Dog Says One Word, and a Whole Country Goes Wild / TOYOTA HILUX "BUGGER"
Small accidents keep happening out on the farm, one after another, and each time someone - or even a dog - just mutters the word "bugger." That's the entire commercial. And yet, before it even aired, it had the client genuinely terrified.
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FRANCE TELECOM | CUSTOMS | 1999
Customs officers shouted "Goal!" into the phone / FRANCE TELECOM "CUSTOMS"
An ad made by France Telecom ahead of the 1998 World Cup. Set at a border customs checkpoint, it follows officers smuggling a soccer ball, with a "Goal!" ringing out over the phone. Football gets people talking.
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コンタクトのアイシティ | 透明人間 | 1999
"Hey, you're smart!" "Hey, you've got good eyes!" / Eye City "The Invisible Man"
In 1999, an ad with absolutely wild energy hit Japanese TV. It's 60 seconds of glasses-wearing guys who get their hands on an invisibility drug and go streaking through the city, completely naked. There's a suppository, floating glasses, and more ridiculous details than you can count — yet somehow it's hilarious, and somehow it makes perfect sense. A true classic.
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KELLOGG’S CORP | Slackers | 1999
In 1999, Taking on a Generation That Skipped Breakfast / Kellogg's "Slackers"
It's 1999. Kellogg's teamed up with JWT New York and won a Gold for a film. Its title was "Slackers."
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HORNBY HOBBIES | Beautiful Boy | 1999
Time with Dad runs along the rails / Hornby "Beautiful Boy"
London, 1999. Just hearing that John Lennon's "Beautiful Boy" was used in a commercial is enough to make my heart skip a beat. And when that commercial is for Hornby model railways, it hits even harder.
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LEVI STRAUSS & CO. | ID | 1999
This Is an Ad Starring a Puppet / LEVI STRAUSS & CO. "ID"
In 1999, a yellow puppet took over the world. Riding in a beat-up blue car, bobbing its head to a techno beat. When the police pull them over, it shows its ID, just like that. Human or puppet, both totally normal. Nobody ever bothered explaining the absurdity of it all.
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サントリー | BOSS セブン 世界を敵に篇 | 1999
What Will Uno-tan Do? / Suntory BOSS "Seven: Against the World"
This ad is from 1999. Watching it again, you can't help wondering what Uno Kanda is up to these days — but more than that, this commercial takes nitpicking to an almost legendary scale and turns it into pure entertainment.
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日本テレビ | 日テレ営業中 | 1999
It's a TV Station, So Of Course It's Open 24 Hours / Nippon TV "24-Hour Masatoshi Hamada, Open for Business"
I remember watching this with a pretty detached, cynical eye, thinking: well, it's a TV station, so naturally it's open 24 hours. But this stunt with Hama-chan turned out to be amazing.